From Luxury Shopping – Trending Towards Affordability

Luxury GoodsLuxury is a Very ambiguous word which is used quite loosely. Merriam-Webster’s Defines Luxury as: a state of abundance or terrific ease and relaxation  sumptuous environment luxury something adding to comfort or pleasure but not entirely necessary comforts >b: an indulgence in something which offers pleasure, satisfaction, or simplicity. Nobody would argue Using the definition above, but perceptions of luxury vary by person and by product. For some people, there’s never a time to not consider luxury, because of them the line between luxury and necessity has moved entirely. For others, it might just appear in bad taste to invest at a time when so many are fighting.

None of this is new News or indicative of a new trend. However, what is rapidly appearing on the horizon of change is the degree of availability for luxury products. A recent study indicated that luxury brands have homogenized luxury to the stage that 63 percent of wealthy consumers think that luxury has been commoditized. According to a report conducted by the Luxury Institute, you can walk down most high streets like Fifth Avenue, Avenue Montaigne, and Bond Street – you find the identical look and feel in shop layouts and products. This accelerating Phenomenon of luxuries getting cheap derives from multiple intersecting trends including the emerging global market, mass scalability in production, and the dawn of the Internet.

Billions of New Global Consumers

The global 명품 marketplace Is bringing about an increased availability of merchandise to a pool of customers growing at a speed never before seen in history. Regardless of the recent crisis in confidence in the stock markets, the international fundamentals make it more probable that millions will continue to be lifted from poverty, and that millions more will become millionaires around the world within the next few decades. From an international or even regional perspective, a relatively new market segment known as the affluent masses, has gained great importance and focus by marketers of luxury brands-all for obvious reasons.